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COMPANY BACKGROUND

Description
MAXIMA is a Life (Soft) Skills Training and Consulting Company, consisting of Life Coaches and supportive staff, who are dedicated and committed in fulfilling our corporate mission, vision and major client objectives.

History
MAXIMA was founded in August 1996, by the current CEO, Mr. J. J. Theron, and has since been growing steadily and strongly, through the assistance of a dynamic caring and competent team effort.

Accreditation
 MAXIMA is an accredited member of Proudly South African, entitled to identify the organization and its qualifying products and services as Proudly South African.
 MAXIMA is an accredited member of the South African Service Seta, and has been awarded provisional accreditation status as an official provider of education and training in South Africa.

Presently
MAXIMA is presently an established, successful and reputable company, with a growing team of competent Life Coaches and supportive staff, as well as an impressive loyal and happy corporate and individual client base.

MISSION

The corporate mission of MAXIMA is:
To motivate, teach and advise people (individuals & groups) to master the practice of generic success and happiness enhancing skills and principles, called ‘Life Skills’. And thereby help them to achieve maximum success & happiness in every aspect of their lives.

VISION

To become one of the most helpful and value adding Life Skills Training and Consulting Companies in the world, consisting of thousands of successful Maxima - Life Skills Coaches allocated in every major city in the world.
 

PURPOSE AND OBJECTIVES

• To help people (individuals & groups) to achieve and experience maximum (full potential) success and happiness in every aspect of their lives.

• To help people (individuals & groups) to improve their morale, motivation, productivity, ethics, service standards, performance and achievements.

• To help people (individuals & groups) to overcome their problems and challenges in every aspect of their lives.

• To help people (individuals & groups) to live and operate Intuitively Guided and Principle Based.

• To generate healthy Maxima Company profits, and to ensure that our personnel are obtaining an abundant income.

SERVICES

• Life Skills Motivational Talks

• Life Skills Courses

• Career Consulting

• Marriage/Relationship Consulting

• Parental Consulting

• Management Consulting

• Empower Hour Meetings

• Life Skills Mentoring Meetings

• Various Life Skills Media Products

Explanation of these various Life Skills Training and Consulting services:

• Life Skills Motivational Talks:

Define: It is a variety of success and happiness enhancing life skills motivational talks (30min. to 60min), provided by one of our competent Life Skills Coaches.
 

• Life Skills Courses:

Define: It is a variety of dynamic success and happiness enhancing life skills courses presented and facilitated by one of our competent Life Skills Coaches.
 

• Career Consulting:

Define: It is 1-hour private consulting sessions facilitated by one of our competent Life Skills Coaches, specialising in helping people to overcome their career challenges and achieve maximum career success and happiness.
 

• Marriage/Relationship Consulting:

Define: It is 1-hour private consulting sessions facilitated by one of our competent Life Skills Coaches, specialising in helping people to overcome their marital challenges and achieve maximum marital success and happiness.
 

• Parental Consulting:

Define: It is 1-hour private consulting sessions facilitated by one of our competent Life Skills Coaches, specialising in helping people to overcome their parental challenges and achieve maximum parental success and happiness.
 

• Management Consulting:

Define: It is 1-hour consulting sessions, facilitated by one of our competent Senior or Executive Life Skills Coaches, specialising in helping managers to resolve their managerial challenges and achieve maximum managerial and team success.
 

• Empower Hour Meetings:

Define: It is 1-hour Open or Private Meetings facilitated by one of our competent Life Skills Coaches, focusing on helping people (within in a group scenario), to be de-stressed and recharged.

These meetings include some of the following de-stressing and recharging techniques:

 Breathing Exercises
 Short Motivational Talks
 Meditation & Prayers
 Topic Meditations
 Positive Affirmations
 Positive Visualisation
 Intuitive Journalising
 Intuitive Exhortations
 

• Life Skills Mentoring Meetings:

Define: It is 1-hour Open or Private Group Meetings facilitated by one of our competent Life Skills Coaches, focusing on encouraging, motivating and advising people (within in a group scenario), to overcome specific life challenges and master specific life skills.

These mentoring meetings include some of the following activities:

 Short Inspirational Messages
 Report ‘feedback’
 Specific Practical Advice
 Personal Encouragement
 Uplifting Fellowship
 

• Various Life Skills Media Products

Define: It is various Life Skills Media Products such as the following:

 
 Principle Based Motivational Posters
 Life Skills Seminar CD’s & DVD’s
 Life Skills Motivational Talks CD’s & DVD’s
 Electronic Principle Based Performance Appraisals
 Various Life Skills Development Books – various acclaimed authors
 

PHILOSOPHY

We endeavour to be determined to live and coach life-principle based, and to make sure that all our life skills and coaching material remain life-principle based.
The major reasons why we live and coach based on Life principles are the following:

 It is our humble but firm belief in order for any person to achieve maximum long lasting success and happiness in any aspect of living; he or she needs to be operating life-principle based.
 Life principles are guaranteed universal, timeless and time-tested success and happiness enhancing keys for every aspect of living.
 Each life-principle has guaranteed universal, timeless and time-tested consequences; positive success and happiness enhancing if practiced, and negative success and happiness preventative and destructive, if neglected.
 Life principles are therefore a guaranteed long lasting foundational strategy and motivational substance.
 

WHAT IS LIFE SKILLS?

Life (Soft) Skills are all those skills (outside of the ordinary work or technical skills training) needed by any individual to obtain maximum success and happiness in every aspect of life.

Life Skills involves skills such as:

 Time management
 Achievers attitudes
 Financial management
 Conflict management
 Stress management
 Assertiveness
 Interpersonal relational skills
 Motivational management
 Change management
 Self image
 Self discipline
 Trauma Management
 Problem solving
 Career Success Principles
 Marital Success Principles
 Parental Success Principles
 

WHAT IS A LIFE COACH?
 

• The major task of a Life Skills Coach:
  • It is a person commissioned to motivate, teach and advise people (individuals & groups) to master the practice of generic success and happiness enhancing skills and principles, called ‘Life Skills’.
     
• The major purpose and objectives of a Life Skills Coach:
  • To help people (individuals & groups) to achieve and experience maximum (full potential) success and happiness in every aspect of their lives.
  • To help people (individuals & groups) to improve their morale, motivation, productivity, ethics, service standards, performance and achievements.
  • To help people (individuals & groups) to overcome their problems and challenges in every aspect of their lives.
  • To help people (individuals & groups) to live and operate Intuitively Guided and Principle Based.

LIFE COACH COMPETENCY

Training Duration:

 Each of our Life Coaches had to undergo a 2 to 5 years in-service training at the Maxima Life Coach Academy, depending on their life and work experience and educational background.

Training Methodology:

 During their in-service training period each of our Life Coaches had to undergo in depth coaching and mentoring in more than 40 specialized MAXIMA life skills courses, whilst being systematically released in various life coaching responsibilities.

Qualifying Standard:

 Each of our Life Coaches had to provide adequate evidence to our Life Coach Academy Principal and Senior Management, that they are in a satisfactory manner –
 Practicing and living whatever life skill they endeavour to coach,
 Successful in each new and higher level of life coaching release,
 Competent and excellent in their specialised Life Coaching services.
 

MAJOR LIFE PRINCIPLES

 

 Caring Behaviour  Excellent Service  Honesty & Integrity  Diligent Labour  Sufficient Rest & Recreation  Fairness  Human Equality  Non-violence  Peacemaking  Intuition  Positive Confession  Positive Expectation  Constructive Thought Intake  Teamwork  Perseverance  Sufficient Spiritual Devotion  Management Submission  Firm Management Discipline  Adequate Skills Knowledge  Merit-based Appointment

 Planned Operations  Orderly Operations  Simplistic Operations  Focused Operations  Wise Advisory  Constructive Communication  Sufficient Communication  Gifting Specialization  Sufficient Family Time  Humility  Team Unity  Forgiveness  Non-hastiness  Sexual Morality  Non-manipulation  Non-condemning  Nutritional Diet  Sufficient Exercising  Non-substance Abuse  Generous Charitable Giving